All Posts

If you've ever picked up a commercially made candle, chances are it was made with paraffin wax. In fact, paraffin has been the most widely used candle wax for decades because it's affordable, readily available, and holds both fragrance and color exceptionally well. But as consumers become more interested in ingredient transparency, many are beginning to ask a simple question: Where Does Paraffin Wax Come From? Paraffin wax is a byproduct of the petroleum refining process. Dur

For generations, candles have been a staple in our homes. They help create a cozy atmosphere, make a room feel welcoming, and fill our spaces with comforting scents that often become tied to memories and traditions. So why are more consumers beginning to ask questions about the candles they bring into their homes? The answer isn't fear. It's awareness. As information becomes more accessible, many families are taking a closer look at the ingredients in the products they use ev

For many of us, scent is deeply tied to comfort. A warm vanilla candle after a long day. A cozy fragrance filling the kitchen. The familiar ritual of making a home feel inviting. But in recent years, more consumers have started asking important questions: What exactly are we burning in our homes? And what are we releasing into the air that we, our kids, and our pets are inhaling every day? Research surrounding indoor air quality has grown significantly over the last decade, a